Power BI from Microsoft is a cloud-based business intelligence software that can be used to analyse and visualise a wide range of business data. With the help of the analyses, business processes can be monitored and the company's success observed. Management, executives and end users use these insights to make informed decisions.
The software consists of several tools. These include the Windows desktop application called Power BI Desktop, an "online software as a service" service called Power BI Service and Mobile Power BI apps for Windows, iOS and Android devices. The Microsoft Power BI report server can be used to store and manage Power BI reports.
The greatest added value of Power BI lies in minimising risks and increasing the company's success through informed decisions.
Basically, every employee in the company can have access to the BI tools and the analysis functions. Access is possible at any time and from anywhere, and all data and decision-making aids are uniformly available on one platform. It is also possible to manage extensive amounts of data for BI professionals, business analysts and data engineers.
Power BI thus promotes unified, data-driven collaboration within departments, business units and the entire company.
For example, Power BI Desktop can be used to create reports with statistical data that visualise customer engagement insights. For sales and production, real-time inventory and manufacturing status is available in the Power BI service.
Ready-made content packages allow companies to implement quickly and easily. For example, there is a content package for sales data. This allows sales to be retrieved by time or geography and deviations from the average value to be tracked. The growth in turnover due to newly opened branches is also visible. The data is visualised in clear dashboards or on maps.
In addition, Power BI offers companies a wide range of functions for sales, marketing, human resources, controlling, production and other areas of application. This enables companies to make the right decisions at the right time and in the right place.
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